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‘Old School’ Marketing: Is Print Dead? Deciding The Fate Of Print Advertising...

by Amanda Bernard Print publishers have major challenges that lie ahead.  These include how to best adapt to digital distribution while finding the best ways to monetize and combating the increasing...

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Portland Marketing Events: Girls In Tech Present Katherine Durham, VP...

Last Thursday, I had the pleasure of hearing Katherine Durham, V.P. of Marketing, Imaging & Printing Group for  Hewlett-Packard Americas speak publicly. She strongly believes in the power of...

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Marketing Innovators Podcast Series: The Brand Man, Scott Davis

Scott Davis, Principal and founder of From The Rooftops, is a brand strategist who has worked with such brands as Vestas, The Smithsonian and Saif Corporation. His agency specializes in effective...

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TMMPDX Roving Reporter: Buzz on a Budget Workshop

by Arwa Jumkawala Casey Boggs, Founder of LT Public Relations recently led a group of entrepreneurs on a PR and branding journey entitled: Buzz on a Budget. For veteran workshop attendees like this...

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Conference Format Fails Portland Social Media Crowd: There has to be a better...

Last week I attended Searchfest 2010. I have been a regular attendee at this Portland based search marketing conference for several years. Each of the previous years I have been reasonably satisfied...

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Lead generation specialist Sean Ruffolo: Taming the SEO Frontier

In the digital marketing world, search engine optimized lead generation is a bit like the Wild West: unsettled, filled with promise and constantly changing. Within the relatively new realm of SEO,...

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